Add Yahoo as a preferred source to see more of our stories on Google. DUBAI — Beautyworld Middle East shattered records and spatial boundaries from Oct. 27 to 31, consuming the entire Dubai World ...

From TikTok Shop to legacy houses, oud has gone mainstream – with Gucci, Maison Francis Kurkdjian and Tom Ford all launching dedicated collections.

Ulta Beauty will open its first store in the Middle East on Nov. 7, located at The Avenues in Kuwait. The store marks the beginning of Ulta’s Middle East journey in partnership with international ...

Patrick Ta Beauty is making its biggest international push yet with a launch this week across Sephora Middle East, a market the brand says has become its strongest region for organic demand. The ...

The beauty business is one of the most competitive globally, powered by thousands of independently owned, early-adopter companies. For these brands, speed to market is paramount—a philosophy that few ...

Winter Storm Fern may have put a wrench in the works for some retail execs and brands attempting to travel to Cosmoprof Miami last week, but it didn’t dampen the spirit of the trade show, which is in ...

Ulta Beauty (ULTA) announced on Friday that it continued its global expansion with the brand's debut in the United Arab Emirates. The specialty beauty retailer will open a store in Mall of the ...

There is a $771 million evolution happening at the center of the Middle East’s marketing industry, and the world is finally paying attention. For the past five years, while brands in New York and ...